February 24, 2014 Leave a comment
YouTubers have become a new source of pop culture in the last few years. Bands and artists have been able to create a following that can only be described as grassroots pop culture. What this means is that the bands and artists on YouTube upload their videos after shooting them themselves, editing them themselves, and uploading them themselves.
On Feb. 8, I went to a concert in Philadelphia, which was a part of the Freaks and Geeks Tour headlined by Hollywood Ending with opening acts This is All Now and King the Kid. The three bands started on YouTube, uploading their videos and gaining a following all on their own. No producers, no record labels, nothing. They worked for everything they got. I was mainly there to photograph King the Kid but I happened to take pictures of the other bands as well.
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